In my earlier "langostino lobster" post, I gave the folks at the HB3 blog a hard time for their unabashed gushing over Long John Silver's "langostino lobster bites." Well, soon after calling them out, I realized that the HB3 blog is actually a pretty cool site; they tend to cover similar things to Yours Truly (Ed.: but they manage to do it in a more "hip" way!).

Well, maybe they're a little less science-heavy, but they do cover trends in popular culture, design, food, the consumer experience, technology and innovation. It's apparently run by the Hartman Group, a consulting and market research firm in Washington state.

Anyway, check it out! For starters, they definitely have a refreshing outlook on the corporation-consumer relationship...